Looks like the masterminds behind Summit Entertainment have done it again! Many people were wondering why they chose to release the Twilight DVD on a Saturday. In an interview with Home Media Magazine, Summit reveals that they will be hosting midnight DVD release parties around the nation. When Twilight star Edi Gathegi was asked how he would be celebrating the DVD release of Twilight he said: “I’m gonna be there at midnight with everyone else waiting for the DVD...We’re gonna make it an old-fashioned slumber party … I think it’s genius what Summit is doing. A large part of our audience is teenagers, and every one of them will be there.”

Along with the release parties for the DVD, Summit Exec Steve Nickerson shared some tidbits about the DVD's that will be on sale March 20 at midnight. Nickerson stated that the special effects on the Twilight DVD will be "beefed up." Does this mean Edward will look more like a sparkle instead of a sweat? Also, each retail store is coming out with it's own version of the Twilight DVD with special slipcovers and bonus material. Nickerson said, “We had to focus on content they hadn’t seen... All of the different value-added material is very fan specific. Fans of [novelist] Stephenie Meyer will find new things, and those who’ve never read the books will want to.”

The studio is working with retailers nationwide to see who will be hosting midnight release parties for everyone's favorite vamps. The Twilight Web Site will soon show a store locator so fans can find a store near them that is hosting the release parties at midnight. Will you be a TWiFan standing in line at midnight? I know I will be!

Views: 8

Comment by Little_Nudger on January 31, 2009 at 9:44am
i'm pretty sure everybody around the world will be holding DVD release parties lol! i'm sure they will have more information once we get closer to the date
Comment by Alice Marie Cullen<3* on January 31, 2009 at 10:27am
so when is the dvd going to be realsed??? i am sooo excited
Comment by Little_Nudger on January 31, 2009 at 10:45am
March 20th at midnight!
Comment by Cali Twilighter on January 31, 2009 at 3:00pm
I am so there!
Comment by Alison Genet on January 31, 2009 at 3:16pm
Fans of [novelist] Stephenie Meyer will find new things... I wonder what that means. Very excited. I will be there at 8 with a chair lol. Remember the hot topic dvds can be pre-ordered now and they have a cell from the movie. Only 1500 exist!
Comment by Mrs.MonkeyMan on January 31, 2009 at 9:00pm
I'll be getting it at midnight.. i just don't know where to get it from.. LOL.. there are so many that I want.. LOL... But my roommate and I are having a Twilight party that day.. Should be lots of fun!!

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