Forks Broadcasting Inc. today launched "Twilight 96.7," an exciting new branding for the most listened to station in its market.

"Twilight connects Forks to the world of entertainment," said company president, Mark Lamb. The popular book series and current box office smash set in Forks draws tens of thousands of visitors to the region every year. "By naming our station Twilight 96.7, we're tapping into this fan base and their economic clout, as we introduce a new radio brand that is uniquely Forks," he added.

Twilight 96.7 is already heard in cars, homes, offices and retail establishments throughout the West End. This ubiquitous presence reflects the popularity of the station's music format that features today's hits and yesterday's favorites. Newly-added entertainment programming includes movie reviews by renowned critic Jeffrey Lyons, "In the Lyons' Den," and "The Deep End," a music journey into the sounds of the sixties and seventies hosted by radio legend Nick Michaels.

Find out more at Twilight967.com.

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